All of these would generate primary data. To complicate matters, primary research can be undertaken on existing cultural objects, such as nwspaper, cinematic films, television programmes and other mass media. Here the researcher undertakes new research first-hand but doesn't create the data by conducting a survey, for example, but instead selects a sample of exiting material to investigate.
The already-existing material is usually referred to as secondary data. In some cases researchers undertake secondary research on secondary data, usually this involved re-analysing data that has already been collected and reported. Sometimes thi is for the purpose of checling the originsl conclusions but more often secondary research involves using existing secondary data for new purposes, for example, using existing data on crime rates and correlating it with existing data on unemployment.
Primary research is research that produces data that are only obtainable directly from an original source. In certain types of primary research, the researcher has direct contact with the original source of the data. Primary data are data that were previously unknown and which have been obtained directly by the researcher for a particular research project.
Primary information is primary data to which meaning has been added; in other words, the data have been analysed, inferences have been drawn from them and, thereby, meaning has been added. Data observed or collected directly from first-hand experience. Published data and the data collected in the past or other parties is called secondary data. Primary data is important for all areas of research because it is unvarnished information about the results of an experiment or observation.
It is like the eyewitness testimony at a trial. No one has tarnished it or spun it by adding their own opinion or bias so it can form the basis of objective conclusions The research can be performed through interviews, questionnaires, observations, etc. The research which involves analysis, interpretation and summarization of primary research, is called secondary research. In finer terms, the research in which data is obtained from readily available sources is secondary.
As the data available is already analysed and interpreted, the researcher only needs to figure out the data of his choice, i. In this type of research, the researcher uses information gathered by government agencies, associations, labour unions media sources and so on. The data assembled is primarily published in newsletters, magazines, pamphlets, newspapers, journals, reports, encyclopaedias etc.
You can find out the difference between primary and secondary research, in the following points in detail:. Both primary and secondary research have their advantages and disadvantages.
While primary data is need-specific and quality is also up to the mark, but it is expensive and consumes more time. Secondary research, on the other hand, is cheap, and the data collection is easy, but it is also possible that the data may be outdated and does not suit your requirements.
So, before choosing any of these two, first examine your requirements, sources, costs, etc. Your email address will not be published. Save my name, email, and website in this browser for the next time I comment. Key Differences Between Primary and Secondary Research You can find out the difference between primary and secondary research, in the following points in detail: Research conducted to gather first-hand information, for the current problem is called Primary Research.
Secondary Research is one that involves the use of information obtained originally by primary research. Primary Research is based on raw data, whereas secondary research is based on analysed and interpreted information. The primary research, the data is collected by the researcher himself or by the person hired by him.
As against this, the secondary research, the data collection is performed by someone else. The primary research process is very involved which deeply explores the topic. Conversely, the secondary research process is fast and easy, which aims at gaining broad understanding about the subject. In primary research, as the researcher conducts the research, the data collected is always specific to the needs of the researcher.
Primary research is designed to meet your unique and specific needs. This fundamental research is conducted by you (if you're on a tight budget), or by a research firm that you hire for the project—usually a firm that comes recommended by a colleague. The research can include focus groups, surveys, interviews, and observations.
Examples of Primary and Secondary Data. A police report from an accident is a primary source, while a newspaper article about the accident is a secondary source of information.
Primary data is information that you collect specifically for the purpose of your research project. An advantage of primary data is that it is specifically tailored to your research needs. An advantage of primary data is that it is specifically tailored to your research needs. Secondary research is defined as an analysis and interpretation of primary research. The method of writing secondary research is to collect primary research that is relevant to a writing topic and interpret what the primary research found.
Primary research consists of a collection of original primary data. It is often undertaken after the researcher has gained some insight into the issue by reviewing secondary research or by analyzing previously collected primary data. Data used in research originally obtained through the direct efforts of the researcher through surveys, interviews and direct observation. Primary data is more costly to obtain than secondary data, which is obtained through published sources, but it is also more current and more relevant to the research project.